Archive for February, 2011

2011: the year of white hat link building?

After the New York Times unearthed J.C Penney’s unethical link building practices and Google responded by manually penalising the companies search engine rankings last week, black hat SEO has been thrown into the spotlight once again. (21 hours ago)

Amazing Results For Intergage Web Marketing Team

Clients of digital marketing agency Intergage enjoyed outstanding web marketing results in 2010, seeing big increases in traffic and soaring conversion rates. (2 hours ago)

How To Boost Search Results, Without Ticking Off Google

Written by Brian Goffman The New York Times recently reported that Google had “manually reduc (10 hours ago)

Pandia Search Engine Marketing News Wrap-up Feb 20

Here is the most recent search engine marketing news nicely wrapped for you. (11 hours ago)

Exploring Social Meets Search

Everything we program at Search Engine Land’s SMX: Search Marketing Expo events are always related to search. So why a post about social media sessions at our upcoming SMX West conference? Because social continues to play a big role in search. Search marketers need to know social. (20 hours ago)

Sponsored Message: Link Building & Management Made Easy With New Searchmetrics Function

Search Engine Land Search Engine Land is a news and information site covering search engine marketing, searching issues and the search engine industry. Special site announcements and occasional sponsor messages are posted by Search Engine Land. (7 hours ago)

Four Ways To Catapult Your Company To The Top Of Google Searches

To increase your visibility and authority on the web, you need some knowledge of Google rankings. Learning how Google’s ranking system works can help you make important changes that can move your website up the ranking ladder. (22 hours ago)

Four Tips for Raising Your Google Rank

A rundown of need-to-know basics for improving search-engine results. (10 hours ago)

New York Times Exposes J.C. Penney Link Scheme That Causes Plummeting Rankings in Google

Today, the New York Times published an article about a search engine optimization investigation of J.C. Penney. (1 day ago)

Updating Google Image Results For Online Reputation Management

Online reputation management is all about managing image?, sometimes quite literally. In one of my recent engagements, I worked with a model who was concerned about her Google Image Search results. Many of the top pictures of her were unflattering and outdated potentially costing her work. (2 hours ago)